COLUMBIA, S.C. — WLTX, TEGNA’s CBS affiliate serving Columbia, South Carolina, and the Carolina Panthers announced Monday that WLTX is now the Midlands’ Official Television Station of the Carolina Panthers.
As part of the new partnership, WLTX will air all Panthers pre-season games, as well as Panthers FanFest and Panthers Huddle, a weekly show where Head Coach Dave Canales shares exclusive insights on what fans will see on the field every Sunday. Panthers Huddle will serve as the premier destination for all things Carolina Panthers and will air Saturdays at 11:30 p.m. beginning August 17, 2024.
“We are excited to work with the Carolina Panthers as The Midlands’ Official Station and broadcast home as we build on our legacy of local sports on local broadcast television,” said Carrie Hofmann, President and General Manager of WLTX. “We look forward to sharing exclusive insights from Coach Canales each week and bringing every thrilling moment of pre-season play to all viewers in Columbia.”
“We are extremely pleased to forge this partnership with WLTX in Columbia and to further our multi-market relationship with TEGNA,” said Eric Fiddleman, Affiliate Manager of Radio and Television for the Carolina Panthers. “WLTX News19, and their strong standing in the local community, will provide an excellent viewing opportunity for fans of the Panthers and the NFL to stay on top of all the news and action in the Midlands and beyond."
WLTX will broadcast the following preseason games:
Thursday, August 8 @ New England 7:00pm
Saturday, August 17 vs. NY Jets 7:00pm
Saturday, August 24 @ Buffalo Bills 1:00pm
The Carolina Panthers are celebrating their 30th season this year as an NFL expansion team. As part of the celebration, the team will feature memorable moments and milestones from the past three decades and are inviting fans to reminisce on the club's foundations and traditions.
WFMY, TEGNA’s CBS affiliate serving Greensboro, and WVEC, TEGNA’s ABC affiliate serving the Hampton Roads region of Virginia and northeastern North Carolina, are also Carolina Panthers Official Television Station partners.
About WLTX
WLTX is the CBS affiliate in Columbia and is the leading digital content provider in the market. WLTX is owned by TEGNA Inc. (NYSE: TGNA), the largest owner of top 4 affiliates in the top 25 markets. Across platforms, WLTX tells empowering stories and delivers innovative marketing solutions.